The Marketing Eye: Provincial Law Firms Need to Urgently Review Their Value Propositions – or Face the Consequences
Uckfield, East Sussex (PRWEB UK) 31 October 2011
The introduction of Alternative Business Structures means that the debate about fixed fees (the closest the industry has got to innovation for many years) is now competing for attention with the prospect of solicitors and accountants joining forces to form super advisory firms and internet entrepreneurs launching low-cost, online delivery models.
The change has already started. Earlier this month saw the launch of Legal365 by Ajaz Ahmed, founder of Freeserve. Legal365 is offering a multitude of legal documents online for a fixed fee: a non-disclosure agreement, for example, can be created for